Flatstamp vs Shopify Email
Shopify Email or Flatstamp: what a year of email costs.
Shopify Email: Built into Shopify: 10,000 emails a month free, then $1 per 1,000. Only for Shopify stores. Flatstamp: your list is free, and you pay when you hit send, from $0.50 per 1,000 emails, and lists of 500 or fewer get 500 free stamps a month.
A year of sending
Each example emails the whole list four times a month.
| Your list | Shopify Email | Flatstamp |
|---|---|---|
| 2,500 contacts10,000 emails a month | $0Free | $95$95 more |
| 5,000 contacts20,000 emails a month | $108–$120Pay per email | $190$70–$82 more |
| 10,000 contacts40,000 emails a month | $348–$360Pay per email | $340Save $8–$20 |
Smaller lists
For small lists Shopify Email can cost less than we do, and we'd rather tell you than hide it.
| Your list | Shopify Email | Flatstamp |
|---|---|---|
| 300 contacts1,200 emails a month | $0Free | $10$10 more |
| 1,000 contacts4,000 emails a month | $0Free | $40$40 more |
Side by side
- How you pay
- Shopify EmailAdded to your Shopify bill each month for emails over the free 10,000.
- FlatstampPrepaid stamps. One stamp sends one email to one person. No monthly plan.
- What your list costs
- Shopify EmailFree; your list is your store's customers and subscribers.
- FlatstampFree. Store as many contacts as you like.
- Send limit
- Shopify EmailNo set limit; you pay per email after the first 10,000 each month.
- FlatstampAs many as you have stamps for.
- Free option
- Shopify Email10,000 emails a month, but only with a paid Shopify store plan.
- FlatstampContacts are free. Verified small senders (up to 500 contacts) get 500 free stamps a month, plus 2,500 welcome stamps; packs start at $5.
- Unused credit
- Shopify EmailThe free 10,000 reset monthly; unused ones don't carry over.
- FlatstampBought stamps never expire. Monthly free stamps end with the month.
- Smallest purchase
- Shopify EmailNothing beyond your Shopify plan for the first 10,000 a month.
- Flatstamp$5 for 5,000 stamps.
The fine print
- Only works for stores on a paid Shopify plan (Basic or above); there's no Shopify Email without a store.
- The free 10,000 emails reset each month and don't roll over.
- Past 300,000 emails in a month the price drops to $0.65 per 1,000, and past 750,000 to $0.55.
When Shopify Email is the better pick
- You sell on Shopify and send fewer than 10,000 emails a month: it's free and already in your store.
- You want emails built from your products and discount codes without connecting anything.
- You send a lot from a Shopify store: past 10,000 a month it's $1 per 1,000, close to our prices, with nothing to set up.
Flatstamp is opening soon as an invite-only beta. This page compares prices, not features we haven't shipped yet.
Sources
Prices checked October 25, 2026: list prices on monthly billing, in US dollars, before tax and discounts, for Shopify Email's cheapest plan that fits. A range means we couldn't confirm every price step. Prices change, so check Shopify Email's own page before deciding.